Johnson Cook

Atlanta tech investor. Entrepreneur.

Johnson Cook - Atlanta tech investor. Entrepreneur.

Alignment for All


Being at Work vs. Being YouI was e-mailing recently with a young baby boomer who is considering a career change. He has always been in big corporate America, and knowing that I work with a lot of startups he was asking about the idea of getting scrappier and working with a smaller company than he is used to.  Then this comment came out and I was blown away:

I need to get my mind to a place where work isn’t “get-up-go-someplace-hang-for-8-hours-go-home” … like it’s been for the past, oh, few years….  Once I can do that, then all kinds of options pop up.

Yes, yes, yes!  (He had to know I was going to write about that.)    That’s what I call alignment, baby!

Alignment is when you can’t separate who you are from what you do to earn money.

Alignment is when you understand that to reach self-actualization, to become truly effective, to leave a big legacy, to find really-big-major-happiness, alignment must be realized.

When pursuing alignment, what my friend mentioned above is actually a step that comes late in the game.

Before you can identify how to align your work with your self, you must first be truly aware of who you want to be. This is why I love to talk about Core Values, Personal Creed, and just plain ol sitting still and quiet more often. You have to really have all this stuff in control before you can put it to work. Once you know who you are, where you are going, and what you’re all about… then you decide that you want your work to be in synch with this framework… then you will see that all kinds of options open up, and life gets interesting!



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