Johnson Cook

Atlanta tech investor. Entrepreneur.

Johnson Cook - Atlanta tech investor. Entrepreneur.

Your Trajectory


trajectoriesOne of my A-list mentors likes to use the term “trajectory.”    Thinking of yourself on a trajectory is an interesting exercise.   You are lined up and positioned to follow a certain path at a certain velocity.  You may not be able to see your own trajectory, but consider some folks around you: Don’t you feel like you can predict where they are headed?  Some are headed for the stars, and will be unstoppable. Others are spinning their wheels, not getting traction, and you can tell, but they can’t see it for themselves.

But consider your own trajectory. Where are you headed?  What are you lined up to do, and what speed will you be able to maintain?

It could seem depressing to think that what’s about to happen to you is already in motion.

But here’s the inspirational part.

What can you do to change your trajectory?

What changes can you make that will put you on a different level?  It may be velocity. Maybe you need to dream bigger. Maybe it’s larger customers. Maybe it’s a new advisory board. Maybe it’s setting your sights on a meeting with one individual who could single handedly change your trajectory.

Whatever it is, look for it. Find the next higher trajectory for yourself.

And enjoy the ride.



Category: Efficiency, Ideas

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